It'Sugar

In a word: My Face Tells Me...

The specs: #00916   
540 State St., 53703
Details at Yelp
Official web site, Facebook

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JM ate the candy.
Nichole ate the candy.
We ate all the candy.
The bill was - who cares - candy!
JM gave It'Sugar a B-; Nichole gave It'Sugar a C+ (see our grading rubric).

State Street has been a candy corridor for decades, so in that way It'Sugar fits right in. But it was stunning to see how the first floor of 540 had been transformed from mellow Gino's into a saccharine theme park.

It'Sugar was doing a brisk trade in giant novelty candies, retro treats, a relatively small selection of bulk candy (compared to predecessor Campus Candy), and branded tschotschkes. We spent way too much money and ate way too much candy. But it was fun, and the staff was super nice; we might come back to get a goofy gift or a treat for the office. (My stummy hurts...)